Role Overview

The Vice President – Sales will lead the overall sales organization across different portfolios. This role carries full revenue accountability and will drive aggressive growth strategies, inventory movement, and channel optimization.

The VP Sales will shape national sales direction, oversee large multi-segment teams, and ensure alignment between sales, marketing, project development, and executive leadership.

Key Responsibilities

Strategic Leadership

• Develop and execute long-term and short-term sales strategies aligned with company revenue goals
• Define sales targets, quotas, and performance benchmarks across segments
• Lead go-to-market strategies for new project launches
• Drive pricing strategy alignment with market demand and absorption targets
• Conduct market intelligence and competitor benchmarking

Revenue & Performance Management

• Own o...