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Vice President, Privilege Banking

Alliance Bank Malaysia Berhad | kuala lumpur, Malaysia | Posted June 27, 2026

Position Overview

Responsibilities

  • Focus on excellent personalized service to PB customers by attending to their banking transaction needs and resolving problems/complaints within specified TAT.
  • Actively identify and pursue sales opportunities by:
    • Expanding and growing new customer base and new investment accounts through referrals from existing PB customers or personalized service recovery efforts.
    • Growing existing relationship AUMs, i.e. CASA & Fixed Deposits, and acquiring new customers.
    • Working with the Wealth Management Office, Branch Operations, Customer Service Division and Lending Hubs to obtain comprehensive product updates exclusive to affluent customers.
    • Identifying cross‑sell opportunities among existing PB customers and deepening relationships.
    • Promoting product bundles (where applicable) to achieve higher cross‑sell penetration and contribute to the bank’s revenue growth.
    • Actively sourcing new sales and leads ...

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