Responsibilities

• Strategy & Planning: Lead the planning and operation of in-app promotion campaigns, including campaign planning, subsidy & incentive design, campaign page setup, and resource-based user reach, etc.; drive order growth and improve GMV.
• Own the planning and execution of tactical, occasion & brand‑led food campaigns in the United Arab Emirates/city‑level across the app.
• Manage weekly and monthly campaign calendars in line with the business goals & OKRs. Campaign Execution & Content Quality.
• Drive in‑app promotion execution for mega‑sales and seasonal campaigns (Ramadan, Eid, National Day); co‑design local subsidy allocation strategy and resource plans to hit peak order targets through in‑app channels.
• Ensure campaign placements go live accurately across key in‑app touchpoints. Maintain content hygiene across banners, categories, collections, campaign pages, and merchant/product assets.
• Conduct regular...