Key Responsibilities:

- Plan and execute vernacular influencer and creator campaigns in Tamil across platforms such as Instagram and YouTube

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- Identify, onboard, and manage Tamil-speaking creators and influencers relevant to the target audience

- Manage end-to-end creator campaigns from creator sourcing and briefing to content approvals and post-campaign reporting

- Drive performance-oriented content, focusing on metrics such as views, engagement, and

content scalability

- Track social media trends and quickly replicate them with regional creators

- Adapt high-performing Hindi or English content into Tamil

- Build and manage a strong network of Tamil creators

- Stay updated with regional social media trends, formats, and creator ecosystems in Tamil speaking markets

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Qualifications and Experience

• 1-3 years of experience in infl...