Drive strategic marketing efforts for Stantec focused on Airports, Civic, and Culture sectors. In this pivotal role, you will manage and implement marketing strategies that enhance brand awareness and client relationships.
You will oversee all marketing initiatives, working directly under the Director of Marketing. This position requires a solid understanding of market trends to identify growth opportunities and fulfill sector business plans. Your leadership will guide marketing team collaboration and support multi-channel promotional activities.
Key Responsibilities:
• Define and execute the sector’s branding and promotional strategies
• Develop marketing collateral and digital campaigns
• Lead tradeshow strategy and representation for the sector
• Partner with Corporate Communications for messaging
• Track market insights for business development strategies
Requirements:
• Minimum 10 years in senior marketing roles
• Strong understanding of marketing and...