**Position Summary:**

The Senior SFE Manager is responsible for driving sales force effectiveness across Mainland China and Hong Kong Retail business including CBEC. This role acts as a strategic business partner to Commercial teams by delivering data-driven insights, optimizing sales processes, and enhancing execution excellence. The role also includes leadership responsibility for coaching a team of two SFE professionals and treat as key talent pipeline for SFE head.

**Key Responsibilities:**

**Strategic Business Partnering**

+ Act as a trusted partner to sales and commercial leadership to drive business performance and execution excellence
+ Translate business strategies into actionable SFE frameworks and initiatives
+ Deliver proactive, data-driven insights to support decision-making and continuous performance improvement

**Sales Force Effectiveness and Operational Excellence**

+ Drive continuous improvement of core SFE pi...