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(Sr.) Brand Manager (GC/Hema)

AstraZeneca | Taiwan, Taiwan | Posted June 25, 2026

Position Overview

職務說明

  • Responsible for Oncology product group, including product promotion, business analysis, competition performance, and financial profit.
  • Develop customer/patient centric marketing plans, activities, omni-channel approach and promotional materials for specific therapeutic area or brand.
  • Assists with deployment of budgets and monitoring of expenses.
  • Develop partnership among key opinion leaders and key stakeholders.
  • Develops materials for the sales force to support effective sales effort and educate sales representatives on company and competitor products.
  • 條件

  • Professions and expertise in Oncology, including market dynamics, policy, customer insights, market access and stakeholder management.
  • Experience in new product launch process, including product position defining, resource deployment, cross functional collaboration, and leading brand team.
  • Experience in self-paid medicine, including pricing stra...
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