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Specialist, Enterprise Trade Marketing

U Mobile | kuala lumpur, Malaysia | Posted June 24, 2026

Position Overview

Day‑To‑Day Activities

  1. Trade Marketing Execution & Planning
    • Support the execution of Enterprise Trade Marketing strategies across mobile, FWA, Fixed fibre and Solution services
    • Translate approved trade strategies into actionable GTM plans, channel programs, sales boosters, and promotional toolkits
    • Assist in annual and quarterly trade planning, including promotional calendars, channel priorities, and execution timelines.
  2. Channel Support & Performance Enablement
    • Work closely with Sales teams (SME, Mid‑Market, Corporate) to implement trade initiatives that improve conversion and pipeline quality.
    • Support channel segmentation, coverage initiatives, and activation programs to improve productivity and market reach.
    • Act as a key liaison between Trade Marketing and frontline sales/partners to ensure effective execution.
  3. Trade Promotions & Campaign Ma...

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