Since its launch in summer 2022, THE NICI is already being recognised as one of the UK’s most exciting new hotel concepts, with accolades including The Times Top 100 Places to Stay - ‘Best Seaside Hotel for 2023’.   

Set on an enviable spot on the South Coast, with £20m investment so far, THE NICI has transformed Bournemouth’s accommodation landscape with 91 luxury bedrooms, many with spectacular sea views, garden hot tub suites, buzzing South Beach Restaurant & Bar, outdoor terrace and indoor cinema, as well as inspiring meeting and events spaces.