Responsibilities

• Running company social media advertising campaigns
• Formulating high-quality novel written and visual content for each social media campaign
• Building a social media presence by maintaining a solid online presence
• Monitoring the company's brand on social media
• Building brand awareness by engaging relevant influencers
• Managing our online communities to ensure respectful and appropriate engagement
• Responding to comments on each of our accounts
• Overseeing customer service provided via social media
• Analyzing data to determine whether social media campaigns have achieved their objectives
• Coaching employees company-wide on content creation best practices