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We are looking for an exceptional Senior SEM Specialist , with at least 5 years' experience, who has strong analytical skills to join our dynamic team. The ideal candidate will speak fluent English and Spanish. The role is an active part of the SEM team, focused on developing strategies to help optimize a project’s visibility and increase the accessibility of websites.

Main Tasks

• Implement PPC strategy and tactics (Google, Bing, and others)
• Optimize and test PPC campaigns on multi‑language accounts
• Conduct keyword research and search query analysis
• Create and test ads
• Improve quality scores
• Optimize conversion and tracking to increase ROI and drive volume
• Develop seasonal/promotional offers and optimize landing pages, generating text ads, keywords, and bids
• Keep up to date with paid search best practices, bid m...