Role Overview:
We are looking for a strategic and hands-on Senior Programmatic Team Lead to drive
high-performance digital campaigns while acting as a key client partner. This role bridges business
objectives with technical execution, ensuring impactful programmatic strategies and long-term
client relationships.
Key Responsibilities:
Act as the primary point of contact for key clients, building strong relationships and understanding business objectives.
Translate client goals into data-driven programmatic strategies and actionable campaign plans.
Lead and mentor a team of programmatic specialists, ensuring high-quality execution and knowledge sharing.
Manage end-to-end campaign strategy and execution across platforms like DV360, The Trade Desk, and Amazon DSP.
Implement advanced audience targeting using first, second, and third-party data.
Manage premium inventory through PMP deals and Programmatic Guaranteed setups.
Monitor campaign performance, opt...