Position Overview
Drive product marketing excellence as a Senior Product Marketing Manager with Maple, Canada’s leading on-demand healthcare platform. You'll play a key role in connecting patients with vital care services in a hybrid work setting.
In this dynamic role, you will focus on market intelligence, product messaging, and go-to-market strategy for innovative healthcare offerings. Collaborate with various teams to enhance customer advocacy and shape meaningful market engagement. Your strategic mindset will help prioritize initiatives that achieve substantial business impact.
Key Responsibilities:
• Develop messaging and value propositions for new services
• Handle market and competitor intelligence strategically
• Foster customer advocacy and enhance market positioning
• Inform pricing strategies anchored in consumer insights
• Work with Product to refine conversion paths across key journeys
Requirements:
• 5–7 years of ex...