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Senior Manager, Digital & Affinity Partner

AIA | Hong Kong, Hong Kong | Posted June 07, 2026

Position Overview

FIND YOUR 'BETTER' AT Blue Cross

If you believe in better, we’d love to hear from you.

About the Role

Act as a distribution sales to achieve in business targets, formulate business plans & marketing campaigns with digital marketing focused, explore new business opportunities/partners and execute relationship management of existing business partners

Roles and Responsibilities:

  • Business Target Achievement (30%)
  • Achieve business targets for personal & commercial lines including individual medical products through Digital & Affinity Partner channels by formulating business and marketing strategies, supported by sound market intelligence and business analysis;
  • Manage to draw up business plan and marketing proposals; drive various business projects and promotional campaigns including but not limited to digital marketing (e.g. SEM) / advertising, and/or other cost effective initiatives;
  • Business Partners...
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