JOB SUMMARY

The Senior Manager, Customer Marketing Boutiques is responsible for developing and executing customer marketing strategies that drive engagement, retention, loyalty, and long-term customer value. This role is responsible for turning data-driven insights into marketing strategies and driving customer behavior across owned channels, customer programs, lifecycle marketing, and strategic growth opportunities. This role is cross-funtional in a matrixed organization, requiring excellent leadership skills to drive our business objectives across the enterprise. The ideal candidate combines strategic thinking, customer insight, and analytical rigor, with strong program management skills to influence customer behavior and deliver measurable business outcomes.

CANDIDATE PROFILE

Education and Experience Required