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Senior Manager, Campaign Integration

SPH Media | Singapore, Singapore | Posted June 07, 2026

Position Overview

The Senior Manager, Campaign Integration is a growth and commerce integrator responsible for driving full-funnel campaign performance from awareness to acquisition.

Reporting to the Head of Audience Marketing, this role partners closely in shaping and operationalising audience growth initiatives — translating strategic objectives into structured, commerce-ready campaign frameworks.


You will play a critical role in accelerating user acquisition efficiency, shortening conversion cycles, and ensuring campaigns are commercially structured while safeguarding long-term audience growth and retention priorities.


This is a hybrid strategic-execution role: you think in systems, understand conversion mechanics, and are able to turn growth strategy into scalable implementation across Digital Marketing, Creative, Editorial, Product, and Operations teams.


Roles & Responsibilities

1. Growth-Led...

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