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Senior Lifecycle Marketing Manager

Faire | Manhattan, United States | Posted July 02, 2026

Position Overview

About this role

We are looking for a data-driven email expert to join Faire's Growth Marketing team. As a Senior Lifecycle Marketing Manager, you'll be responsible for ideating, executing, and optimizing scaled lifecycle journeys to drive engagement and conversion. You'll collaborate closely with cross-functional partners across Design, Analytics, and Product to turn customer data into effective and dynamic email campaigns at scale. The ideal candidate has worked in an experimentation-driven environment, has a track record of using AI tools to automate team workflows, accelerate creative testing, and launch new channel experiments with minimal engineering or analytics support, and stays ahead of the curve with the latest digital marketing trends.


What you’ll do 

  • Own the end-to-end lifecycle strategy for a defined area of the retailer journey, translating business goals into audience plans, messaging frameworks, and test-and-learn experiments.
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