Transform audience engagement at MSL as a Senior Director specializing in social content strategy. This role, based in Toronto, combines creative leadership with social intelligence to drive cultural relevance.

As a key leader, you will navigate the complexities of social platforms and brand storytelling to develop campaigns that resonate deeply. You will mentor a high-performing team, fostering innovative ideas that reflect cultural trends and audience behaviors. Your strategy-driven approach will enhance how brands connect with communities and leverage digital platforms effectively.

Key Responsibilities: • Develop culturally relevant social campaigns • Stay updated on trends in online behavior • Champion bold, innovative client strategies • Present clear performance insights during reviews • Cultivate an inclusive and collaborative team environment

Requirements: • Strong experience with beauty or lifestyle brands • Insight into creator ecosystems and intern...