Drive strategic media planning at UM as a Senior Connections Planner. This position offers flexibility and focuses on delivering impactful media strategies aligned with client goals.

As a Senior Connections Planner, your mission is to develop compelling media plans, leveraging your mid-senior level expertise in integrated planning. You'll collaborate with various teams and work alongside media owners to gather essential information that informs your campaigns. Your insights into audience behavior and business objectives will shape the planning process effectively.

Key Responsibilities: • Evaluate clients' advertising strategies for clarity • Identify and analyze target audience habits • Develop effective digital media plans with data insights • Coordinate with media personnel for plan execution • Prepare reports highlighting campaign performance

Requirements: • Experience in an integrated advertising agency • Familiarity with media tools like Prisma • Strong ...