Razer is seeking a dynamic and data-driven Strategic Partnership & Loyalty Marketing Manager to lead the development and optimization of partner-driven growth initiatives and customer loyalty programmes within our e-commerce business.
Responsibilities
- Develop and execute strategies to grow Razer’s global partner ecosystem and loyalty programme, ensuring profitability and long-term success.
- Identify and onboard new performance-based partners and loyalty members to expand reach and diversify traffic sources.
- Build and maintain strong relationships with partners and loyalty stakeholders globally, offering support and resources to optimize performance.
- Lead the design, implementation, and optimization of Razer’s loyalty programme to enhance customer retention and lifetime value.
- Analyze customer behaviour, segmentation, and market trends to develop targeted rewards and engagement strategies.
- Collaborate with CRM, produ...