The Opportunity
The Programmatic Specialist reports into the Regional Business Director and is responsible for strategic planning, activation and optimisation of programmatic campaigns end-to-end.
Manage daily requests, workflow & relationshipsDevelop a deep understanding of client's businessProduce and present recommendations that evolves current client approachHarvest actionable insights, and propose innovative test and learn opportunitiesManage campaign set up in platform and ensure quality checks in place for implementationManage bespoke PMP marketplace and deal creationManage and leverage client’s 1PD as part of campaigns to help achieve KPIsConduct daily monitoring of campaigns; performance and optimization and ensure information is clearly communicated to the client and internal team members through regular established reports at key milestonesIdentify potential performance/technical ...