**Job Summary:**

Manages key product line lifecycles. Understands and interprets market and industry trends. Leads the marketing initiatives for new product introduction and existing product change introduction.

**Key Responsibilities:**

+ **New Product Commercialization:** Achieve ≥100% AOP for new products, establish Product-Market Fit (PMF) within defined timelines, and drive early traction through structured campaigns and pipeline creation.
+ **Sales Handover & Scale-Up:** Ensure seamless transition of products to Sales with clear STP, zero ownership ambiguity, and defined scale readiness within agreed timelines.
+ **Portfolio Performance Management:** Deliver planned revenue and margins for legacy products through active 4P calibration, pricing actions, and continuous portfolio optimization.
+ **Channel Capability & Governance:** Build a high-performing partner ecosystem with structured performance tracking, active partner engagement, an...