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Product Marketing Manager (Maternity Leave Replacement)

ADP | barcelona, Spain | Posted June 01, 2026

Position Overview

What You’ll Do

  • Translate existing positioning into clear, consistent messaging and content: create compelling messaging that communicates the product's value proposition to the target audience.
  • Go-to-market support: support execution of product launches and campaigns, collaborate with regional team to adapt global messaging for local campaigns and channels.
  • Sales enablement support: create and update sales materials (decks, battlecards, product sheets), and ensure content is aligned to sales needs and easy to use in customer conversations. Support internal training sessions and documentation.
  • Develop content such as product videos, demos, whitepapers, and case studies that help educate and persuade potential customers.
  • Collaborate with cross-functional teams: work closely with product development, product managers, sales teams, and other stakeholders to ensure that the product messaging is consistent across all channels. Wor...

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