Product Manager (Branded Generics) | Rx Marketing
Location: Reading
Work Type: Full-time (Hybrid)

About The Role:
As a Product Manager for Branded Generics within the Rx Marketing team, you will play a pivotal role in developing and executing brand strategies that drive portfolio growth and achieve Net Sales targets. Collaborating closely with cross-functional teams and external partners, you will ensure high-quality, compliant campaigns and materials that align with STADA’s values: Agility, Integrity, Entrepreneurship, and One STADA.

How You Will Make An Impact:

• Develop and implement brand plans for Branded Generics portfolios, ensuring alignment with commercial objectives and KPIs.
• Analyse financial data, market trends, and competitor activity to optimise brand performance and strategy.
• Plan and execute integrated marketing campaigns, managing the creation and approval of promotional and non-promotional ...