Job Description
JD - Performance Marketing (Preferred candidates from Mumbai)
Work Experience - 06 mths - 1 year
Major Responsibilities & Deliverables
Undertaking research using a wide range of specialist media resources.
Identify the right target demographic for specific campaigns
Analyze market research and study demographic data to determine the most effective approach Enact or actualize media plans drawn up by media planners within Budget Control (How much the client wants to spend as against the earning margin of)
Understand various kinds of Facebook Ads, Sponsored Posts, Sponsored Stories etc and which is appropriate for which situation
Identify new ad formats / platforms that can work well with the client's objective
Ensuring Media Campaigns go live as per scheduled time
Determine ROI reports on each campaign from a social media, earned media and paid media perspective
Analyzing the effectiveness of the campaign and using this data to inform futu...