Role Overview

We are looking for a performance-driven Paid Ads Manager to primarily manage Meta Ads across Facebook and Instagram.

Role Overview

We are looking for a performance-driven Paid Ads Manager to primarily manage Meta Ads across Facebook and Instagram.

Core Responsibilities

Meta Ads Management

Manage and optimize Meta ad accounts across Facebook and Instagram. Set up, monitor, and adjust campaigns, ad sets, creatives, budgets, and performance rules based on business goals.

Campaign Structure & Scaling

Plan campaign structures for product testing, creative testing, retargeting, and scaling. Allocate budgets based on product performance, market performance, ROAS, CPA, and inventory situation.

Creative Testing

Develop structured creative testing plans, including hooks, angles, formats, product selling points, visuals, UGC-style content, and promotional m...