Develop and implement comprehensive media strategies across various channels digital social print broadcast etc. Plan, execute and optimize media campaigns across paid, earned and owned media channels. Collaborate with content creators, designers and other team members to develop media content that aligns with the brand's voice and goals. Allocate and manage media budgets to maximize return on investment (ROI) while staying within the marketing budget. Track and analyze performance metrics for media campaigns, providing regular reports and recommendations for improvement. Build and maintain relationships with media outlets, influencers and advertising agencies. Manage the company's social media accounts, ensuring consistent brand messaging and timely responses to audience interactions. Assist in managing crisis communication and reputation management via media outlets as needed.

Extensive experience working across the full Communi...