The Marketing Strategist Specialist plays a pivotal role in shaping and executing Canon’s marketing strategy across Europe for defined customer segments and product/service categories. Acting as a subject matter expert, the role is responsible for driving insight‑led planning, developing robust marketing strategies, and leading the creation and delivery of master briefs for product launches and lifecycle campaigns. Through cross‑functional collaboration, stakeholder engagement, and end‑to‑end plan ownership, the role ensures that marketing initiatives are aligned with business objectives, deliver measurable impact, and support Canon’s long‑term growth and leadership in the market.

Salary

Up to £56,185 plus 10% bonus (dependent on experience)

Responsibilities

• Act as the subject‑matter expert for assigned customer segments and product/service categories – 80% Print, 20% Photo.
• Define marketing direction, strategy, and objectives i...