Britain's Premier Job Portal
Résumé du poste:
About the Role & Team
The Disney+ Marketing Strategy Manager will be responsible for the development of the EMEA brand & content marketing strategy for Disney+, and act as the gatekeeper of the regional marketing strategy. They will support on creating a holistic brand strategy for Disney+ in EMEA that defines the Disney+ core brand KPIs and metrics, develops plans to successfully execute these KPIs and empowers the wider marketing team with strategic guidance.
This role will work closely with the Insights & Analytics team to put the consumer first and ensure insight guides Disney+’s strategic decisions. Alongside the Insights & Analytics team they will take the lead on Disney+’s brand measurement framework tracking, and will support the Brand and Content Marketing teams to ensure every Disney+ campaign has a clear and connected strategy. They will connect the strategic thinking they do on Brand to the Acquisition and Retentio...