Britain's Premier Job Portal
Job Description
Marketing Manager, Hereditary Cancer
About the Role
The Marketing Manager, Hereditary Cancer is a customer marketing role responsible for leading downstream strategy and in-market activation for Myriad’s Hereditary Cancer portfolio focused on affected patients with an expert audience focus. This role is accountable for engaging genetic experts across the full marketing funnel—awareness, education/nurture, and conversion—through both personal and non-personal promotion, driving adoption, utilization, and sustained growth.
Success in this role requires a marketer who can operate at both the strategic and executional levels, overseeing downstream strategy while driving rigorous execution in a highly regulated, competitive diagnostics environment.
This role focuses on translating defined positioning, value propositions, and clinical evidence into integrated downstream marketing programs.
Key Responsi...