Responsibilities:

The role will lead marketing campaigns, oversee market research, manage brand positioning, and drive sales through effective marketing initiatives. The role involves collaborating with sales, product, and Dealers and Principal teams to increase brand awareness and maximize market share.

Marketing
. Develop and implement marketing strategies.
. Plan, execute, and optimize digital and traditional marketing campaigns to promote the brand.
. Manage advertising, media buying, and public relations efforts.
. Oversee content creation and ensure consistent brand messaging across all platforms.
. Drive customer engagement through targeted email campaigns, social media, and events.
. Collaborate with cross-functional teams to align marketing efforts with business goals.
. Monitor and report on key performance metrics for marketing initiatives.
. Manage budgets and allocate resources effectively to maximize ROI.