General Purpose

To develop, establish and maintain marketing strategies to meet organizational objectives. Effective management of the marketing, advertising and promotional activities of the organization.

Main Job Duties and Responsibilities

manage and coordinate all marketing, advertising and promotional staff and activities

conduct market research to determine market requirements for existing and future products

analysis of customer research, current market conditions and competitor information

develop and implement marketing plans and projects for new and existing products

expand and develop marketing platforms including social media platforms

manage the productivity of the marketing plans and projects

monitor, review and report on all marketing activity and results

determine and manage the marketing budget

deliver marketing activity within agreed budget

report on ...