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Marketing/CRM Head

San Miguel Corporation | Cebu, Philippines | Posted June 25, 2026

Position Overview

Job Overview:

The CRM/Marketing Head will play a critical role in driving customer engagement, retention, and acquisition through strategic customer relationship management and marketing initiatives. This role requires a deep understanding of automotive customer behavior, data-driven marketing tactics, and the ability to collaborate cross-functionally to deliver targeted campaigns that increase brand loyalty, sales, and market share. The ideal candidate will be analytical, creative, and results-oriented with a passion for the automotive industry.


Minimum Qualifications:

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • With at least 4 years of experience in CRM management, digital marketing, or a related marketing role, preferably within the automotive or automotive services sector.
  • Strong analytical skills with experience using data and metrics to drive mar...

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