A Marketing Associate supports the planning and execution of marketing campaigns to increase brand awareness and generate leads. Reporting to the Marketing Manager, this entry to mid-level role involves conducting market research, analyzing consumer data, managing social media, and creating engaging content.

Key Responsibilities

• Assist in developing and executing marketing campaigns across digital, print, and social media channels.
• Gather and analyze consumer behavior, demographics, and competitor activity to identify new growth opportunities.
• Track marketing and sales metrics, prepare performance reports, and forecast trends to optimize future campaigns.
• Write, edit, and proofread copy for emails, blog posts, websites, and marketing collateral.
• Help plan and organize promotional events, product launches, and trade shows.
• Work closely with sales, design, and content teams to ensure brand consistency and ali...