Lead MEC's Member Rewards and engagement strategies as Loyalty Program Manager, fostering a loyalty-driven culture in a hybrid role based in Vancouver. Drive member-first initiatives and valuable insights.

As a strategic leader at MEC, you will elevate the Member Rewards program by acting as the advocate for our passionate outdoor community. With 5+ years in loyalty marketing, your role encompasses forming data-driven strategies, managing cross-channel communications, and enhancing member journeys. Collaborate with cross-functional teams to build creative campaigns while leveraging analytics to refine member experiences continuously.

Key Responsibilities:
• Champion member engagement across all channels
• Design data-driven loyalty campaigns and journeys
• Collaborate on CRM strategies focused on retention
• Analyze and optimize key lifecycle metrics
• Present actionable member insights to stakeholders

Requirements: