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Lead Marketing Campaign Management

Humana | Annapolis, United States | Posted July 04, 2026

Position Overview

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Job Profile Summary
The Marketing Lead will lead and implement direct response marketing campaigns focusing on creative strategy, development and production of direct mail marketing to increase sales and awareness for the organization's products and/or services.
Job Description
The Lead, Marketing Campaign Management contributes to the operational execution of lead generation direct mail and email marketing. These campaigns primarily support our suite of Medicare products, aimed at prospective and current members. This Lead is responsible for overseeing the campaign creative development and strategy, process and productions, leading initiatives to increase productivity and efficiency.

**Key Responsibilities**

+ Formulation and Project management of direct mail creative strategy, campaign and processes
+ Ensures campaigns operate at peak efficiency, staying on schedule and budget
+ Manages and coordinate...

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