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L'Oréal | Japan, Japan | Posted June 10, 2026
Position Overview
Key Job Accountabilities
Develop the O+O global loyalty strategy for the brand and ensure adoption by markets – focus on China and JapanDevelop creative concepts for loyalty moments across the year: Member’s Day, VIP Day, Birthday – and ensure rollout and performance tracking with marketsCollaborate with creative agencies, based in Asia/Europe to develop new content associated to these momentsProvide regular reporting and extract relevant insights, based on the CRM data, to fuel the brand top management and product development teamsEnsure brand expression, elevation and consistency across loyalty touchpoints and marketsLead the development of innovative loyalty projects for the brand (AI, gamification), to stand out and express shu uemura’s makeup artistryCollaborate with global (Paris based) and North Asia (Shanghai based) teams to align on strategic priorities in CRM and Loyalty for our brandMust have a...