This exciting new role will develop and execute global campaign strategies for Sony Music Middle East business. This role has a huge focus on innovation – you’ll be responsible for architecting our international frontline and catalogue strategy, effectively and creatively managing how our catalogue and frontline are exploited across an eclectic roster of artists.

You’ll work closely with international markets on campaign development and execution, maximizing the opportunity for artists’ catalogues alongside new releases, tracking trends, and identifying opportunities around key milestones. In addition, the role will be responsible for developing and nurturing a thriving fan community for international music artists, with a primary objective of engaging and connecting with fans across various platforms, fostering a sense of community, and driving fan loyalty.

Drive revenue and optimize marketing spend