Agency and Stakeholder Collaboration:
- Manage relationships and collaborate with creative/media agencies and other third-party stakeholders involved in marketing initiatives.
- Work closely with external partners to coordinate marketing activities and ensure brand alignment.
Market Research and Strategy:
- Conduct market research to understand industry trends, competitor activities, and customer preferences within the HORECA market.
- Develop and implement marketing strategies to effectively position the brand in the HORECA market.
- Identify market opportunities and provide strategic recommendations based on research findings.
Campaign and Event Management:
- Plan and execute integrated marketing campaigns, promotions, and events targeting HORECA customers.
- Plan and coo...