Head of Marketing & Communications - Leading school in Lisbon

Are you a strategic marketer, a data-driven sales leader, and a natural team builder? A premium, forward-thinking International School in Lisbon is looking for an inspiring, hands‑on Head of Admissions, Marketing and Communications (Head of MAC) to join its Senior Leadership Team.

In this role, you will champion our brand story, drive full-time student enrolment, and lead a cross‑functional team in a vibrant international school community.

What You’ll Do:

• Drive Strategy & Growth through the design and execution of robust marketing, admissions, and retention plans to meet annual growth targets.
• Act as a visionary leader, coaching and developing a close‑knit school MAC team of 3–4 people to hit their KPIs.
• Take ownership of our CRM system as a super‑user, interpreting enrolment data and analytics to optimise our sales funnel and forecast future trends.
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