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Role Overview
We are looking for a highly creative and performance-driven Influencer Marketing Head / Content Head to lead our influencer and content ecosystem. The ideal candidate will have extensive experience in scaling influencer-led campaigns, driving content strategy, managing large creative teams, and delivering measurable business outcomes through Meta and creator-led marketing initiatives.
Key Responsibilities
· Lead the overall influencer marketing and content strategy for the brand
· Build and scale influencer partnerships across Instagram, YouTube, and emerging platforms
· Plan and execute high-impact influencer campaigns focused on awareness, engagement, and conversions
· Drive performance-oriented content strategy aligned with business goals
· Collaborate closely with Meta performance marketing teams to improve ROAS and campaign effectiveness
· Oversee content creation across so...