Responsibilities

• We are looking for a commercially focused, data-driven Head of Demand Generation & Growth to lead the design, governance, and optimisation of Novidea’s global demand generation engine
• Reporting to the VP of Marketing, you will own the global demand generation framework, campaign architecture, content strategy, digital marketing, ABM methodology, intent-led programmes, and pipeline creation model — across the UK, EMEA, North America, APAC, and Israel
• This is a highly cross-functional role, acting as the central connection point between Product Marketing, Regional Marketing, Sales, SDRs, Customer Success, and Revenue Operations
• Own Novidea’s global demand generation operating model, campaign architecture, and pipeline creation frameworks
• Define and continuously refine ICP, market segmentation, account prioritisation, and targeting strategies
• Lead the global ABM strategy — frameworks, playbooks, buyin...