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Go-to-Market Strategy Lead, AWS Global Sales Operations

Amazon Web Services, Inc. | Seattle, United States | Posted April 12, 2026

Position Overview

The AWS Go-to-Market (GTM) Strategy Lead is a high-impact leadership position responsible for defining, executing, and optimizing go-to-market strategies across AWS’s product and service offerings. This role is central to ensuring that AWS products reach the right market segments with the most effective strategies, driving growth and market penetration. The GTM Strategy Lead will work closely with cross-functional teams, including Sales, Operations, Finance, and Product, to identify new growth opportunities, oversee launches, and improve sales and marketing effectiveness.



Key job responsibilities
- Lead the development and execution of a comprehensive GTM strategy, ensuring alignment with AWS’s overall business goals and market opportunities.
- Collaborate with Sales and Operations teams to develop innovative sales models, pricing strategies, and distribution channel plans.
- Conduct ongoing market research and gather customer insights to refine GTM strat...

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