Drive marketing initiatives as a Marketing Automation Specialist at Fairstone Bank, focusing on enhancing customer experiences through email marketing. This is a temporary position for 12 months.
You will implement marketing automation tactics, optimize email campaigns, and collaborate with the Analytics team for personalized customer interactions. Your background in digital marketing and data analysis will help enhance engagement across Fairstone’s diverse offerings. Be at the forefront of enhancing customer retention and acquisition.
Key Responsibilities:
• Execute promotional email campaigns aligned with marketing strategies
• Conduct quality assurance on email marketing activities
• Evaluate performance metrics and report findings
• Collaborate with creative and content teams on campaigns
• Troubleshoot delivery issues with internal teams
Requirements:
• Bachelor’s degree or diploma in Marketing or Business
• 2+ years in a digital marketing role
• P...