Job Description

Role of an Email Marketing Specialist

Manage and execute email marketing campaigns to generate revenue from leads and customers across the company’s online businesses. The focus is on conversion, retention, and automation.

You will create and optimize email flows.

Qualifications

• Strong understanding of email marketing strategy (lead generation funnels, TOF / MOF / BOF email strategy, conversion optimization, customer retention strategies and offer-based email marketing)
• 2+ years experience in email automation platforms (ex. Klaviyo, Mailchimp, Active HubSpot or similar)
• Knowledge with email funnels and customer lifecycle marketing
• Has the ability to write emails that optimizes sales
• Basic knowledge with A/B testing
• Has worked with eCommerce or online marketing businesses
• Experience generating revenue from email campaigns

What We Of...