Drive innovative media planning as an E-commerce Media Lead. Implement transformative advertising strategies that enhance brand performance across national and digital platforms, guided by data-driven insights.
This leadership role requires a profound understanding of e-commerce media dynamics, reporting to the Head of Marketing. You will collaborate closely with category managers and various teams, ensuring that advertising aligns with overarching business objectives. Utilize your experience to effectively communicate media performance and facilitate informed strategic decisions.
Key Responsibilities:
• Lead annual media planning and execution process
• Collaborate with the e-commerce and marketing teams
• Monitor and analyze media campaign performance
• Optimize strategies based on audience engagement
• Foster relationships with key industry media partners
Requirements:
• Bachelor’s degree in a related field
• 5–7 years of marketing expertise in media