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Director, Customer-Centric Culture & Communications

Manulife | Hong Kong, Hong Kong | Posted June 27, 2026

Position Overview

As Director, Customer‑Centric Culture & Communications, you will play a pivotal role in embedding a customer‑first mindset and behaviors across the organization, while ensuring customers experience clear, empathetic and consistent communications.

This role offers the opportunities to lead:

  • Shaping how the organization thinks about customers and how it communicates with them with the new ways of working

  • Translating CX strategy, customer insights and experience design into cultural change, leadership behaviors and customer‑facing messaging

  • Driving customer-centricity program with HR, Corporate Communications & Business stakeholders to continue strengthen customer mindset & behaviors

  • Ensuring customer communications effectively support service delivery, change initiatives and customer confidence

  • Supporting change management planning and execution of initiatives and plans derived from the customer journey...

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