Digital Marketing Strategy Manager
About the Role
This role is the responsible for Initiate, implement, support and follow up KPIs and set targets for the region in cooperation with relevant management teams.
What You Will Do
- Drive the implementation of the e-Business priorities for all countries within the region in alignment with the BU regional strategy, GtM strategy and BU digital plans.
- Train/support local countries in implementation of e-Business tools and methods.
- Develop Digital Marketing Strategy including Paid and Own platforms (Site & social media).
- Initiate, propose and drive implementation of digital marketing plans.
- Adapt integral and regional communication for best utilization in digital channels.
- Monitor effects of digital activities, follow-up, evaluate and take corrective actions if needed.
- Drive / participate in Global and BU projects to ensure the regional E-Comm...