This role is a critical part of Citi Wealth Marketing's evolution, demanding a blend of strategic vision, hands-on execution, and a deep commitment to Citi's core values and operational excellence.

The Digital Marketing Senior Analyst will play a pivotal role in supporting the digital marketing strategy and execution for Citi Wealth, focusing on channel operations, enhancing brand presence, client engagement, and lead generation across various digital channels. This individual will be responsible for managing complex digital channels, optimizing performance, and ensuring all activities adhere to Citi's procedure, risk, control, and compliance standards within the wealth management context.

Key Responsibilities:

+ Channel Management & Optimization: Support the performance and evolution of key digital channels, including:
+ Website: Support website content management, user experience enhancements, SEO/SEM initiatives, performance analysis and collaborate wit...