Take on the dynamic role of Digital Marketing Lead with Turning Point Brands Canada, focusing on brand building and digital presence from the ground up. Lead initiatives in paid media, organic social, and lifecycle marketing in a remote capacity.
This position offers the chance to own and shape the digital strategy for Fusion, a unique ready-to-drink protein shot. With 3-6 years of experience in digital or growth marketing, you’ll spearhead campaigns while developing a data-driven understanding of conversion rates and customer engagement. Your expertise will span paid channels, email, SMS, and influencer marketing.
Key Responsibilities:
• Develop paid media campaigns across Meta, Google, and more
• Create and execute organic social strategies for brand consistency
• Build and manage engaging email and SMS campaigns
• Analyze performance for actionable marketing improvements
• Implement AI tools for content creation and marketing workflows
Requirements:
• 3-6 ...